・We define WORK Wheels as a work of art, and with our products, we can colorize the life of our precious customers and users.

・We believe we can create satisfaction and excitement of our precious customers and users throughout the fun of wheel selection and the joy of using WORK wheels.

・For those satisfaction and excitement of our precious customers and users, we shall remain a trend-leader.

・In proof of a trend -leader and its trust, we will cherish and carry WORK brand with all our effort.

・Every staff at WORK needs to focus on offering excitement and satisfaction to our precious customers and users. This is our mission.

・For this mission, every staff should be able to take his own decisions in order to achieve this goal.

・To reach and excel customers' excitement and satisfaction, every staff needs to keep improving his skills and sensibility.

・We produce WORK Wheels with our whole heart connected to the team spirit called "WORK ALL".

・Under this team spirit " WORK ALL", every skills and sensibilities light up and elevate each other in order to create the best satisfaction and excitement for our precious customers and users.

・To be trusted and offer the best satisfaction and excitement to our precious customers and users, we will make concerted efforts to enhance the compliance system and sustainable growth of our company.

・We concider every staff as the leading character to create satisfaction and excitement of our precious customers and users.

・The self-actualization helps every staff on his path and duty, and is also concidered a work of art.

・We will make our best efforts to improve the working environment and support every staffs' self-governing and growth.